Do You Have What It Takes?

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Credit: On Q Communications

By: Carly Krauser, Account Associate for PSU Residential Dining

Winter is at our toes and soon enough the internship and job search will strike. Whether you’re graduating and looking for a full time job or just a summer internship to get that hands on experience your classroom doesn’t provide, you’ll need to have specific attributes to take on this career. Usually these are just words we see under the “Requirements” section of an application. What do these “Requirements” really mean and do you meet them? Let’s see!

5 ways to know PR is the field for you:

  1. You are good under pressure.

It is all about quick–thinking. You better be able to handle whatever comes your way! If something goes wrong or a change needs to be made, take a minute to analyze the situation and then make an appropriate decision as swiftly as possible.

  1. You are curious.

This field is basically synonymous with the idea of curiosity. Never stop learning. In this tech-savvy world, a new app or website is created everyday, technology changes and maybe your client does too; It’s your job to keep up with these trends and continue searching/preparing for the next change that may come.

  1. You are resilient.

Never back down. It’s important to keep your head up and be persistent with any career path, especially this one. Most clients you’ll have won’t be a piece of cake, so it’s important to keep that tough skin showing. Just like Dory says, “Just keep swimming!”

  1. You are detail oriented.

This is one of the most important qualities. To be a professional in this field, you must review and revise, again and again and again. Everything you do, post, and share for your client is viewed by thousands of people, so paying attention to the nitty-gritty is a must.

  1. You are creative.

Creativity is key! Keep the creativity juices constantly flowing by spicing up your work with some originality. By doing this, your job will be a whole lot easier.

So…what do you think? Do you have what it takes to be a PR Pro?

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