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Why Everyone Needs To Be Their Own Publicist

By: Marisa DeGennaro, Account Executive When your personal information can be accessed through one click of a button, it’s important to be cautious about your public image; and if there’s one thing every publicist knows, it’s how to communicate the right message. Branding Everything has a brand, even you. A publicist’s job is to continuously… Continue reading Why Everyone Needs To Be Their Own Publicist

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Top 4 Tips for Building an Online Portfolio

By: Vasavi Pandey, Director of Consulting Credit: FREDERIC J. BROWN / Staff / gettyimages As technology has increasingly merged into our daily lives, online portfolios have grown in popularity for communications professionals. It is easier now, than ever, to upload all your portfolio content onto one online platform. This process saves paper as well as employers time… Continue reading Top 4 Tips for Building an Online Portfolio